The Great Leader

The great leader Elon Musk.

• He started his own company
• Sold it for millions at a young age
• Reinvested and risked everything to change the world.
• Goes to space and puts computers in the brains of humans.
• Disrupts a 175-year-old oil industry.
• Lost 110 billion dollars and is still 80-90 billion richer than Jeff Bezos and Bill Gates.

The Great Leader is what they say they are. They craft greatness around their story, harvesting people's attention. Snowballing, the more people that focus the easier is it to convince more to follow. They can claim further away from reality, eventually creating their own.